.png){kind=logo}
Register in advance and receive FREE early bird entry, available until Midnight on the 4th of January 2027.
From the 5th of January, tickets will be priced at £8+ VAT, rising to £12 + VAT on the opening day of the show (20th January). Students, under 16s and press go free. Card payments only onsite. You can register for your free ticket here.
Is my ticket valid for more than one day?
Yes! Your ticket grants you access to both days of the show. You can register for your ticket here.
Venue Questions
How do I get to The CropTec Show?
The CropTec Show will be held at The NEC, Birmingham.
National Conference Centre
North Avenue
Birmingham
B40 1NT
By Car:
Located bang in the middle of the UK's motorway network, jumping in the car is the ideal way to get to the NEC.
You'll find the NEC clearly signposted from all motorways and major routes including the M42, M40 and M6 - just pop B40 1NT in your sat nav. When you arrive at the NEC don't follow your satnav anymore, look out for the show name you're visiting on our signs. Then, simply jump on our free shuttle bus or take a leisurely stroll along our signposted footpaths.
Be prepared and book your parking up to three months ahead of LAMMA 2026 to take full advantage of the early bird pricing, saving you 30%.
Early bird parking is £12.85. On the day parking will be £16.95 - save yourself some money and secure your discount parking here!
By Public Transport:
Getting to us by train is brilliantly easy as the NEC is located less than a 10-minute walk from Birmingham International Railway Station.
You won't even need to brave the elements. Direct services run all day, however if you're travelling from further afield, you may need to catch a connecting train at Birmingham New Street, which is less than a 15-minute journey. For more information, visit National Rail or call them on 08457 484 950.
For train times and ticket prices, visit www.thetrainline.com
Bus and Coach:
More than 120 National Express and Megabus coach services run daily across the UK to Birmingham Airport.
Nearest International Airports:
Birmingham Airport is right on the doorstep for the NEC, making it easy for international visitors to get to LAMMA.
Simply take the free and fast air-rail link to Birmingham International Railway Station located at the upper level of Terminal 1. The train runs every two minutes and only takes 90 seconds. When you arrive just head straight through to the NEC.
Do I need to pay for parking?
Car parks will be open early on both show days. Be prepared and book your parking up to three months ahead of LAMMA 2027 to take full advantage of the early bird pricing, saving you 30%.
Early bird parking is £12.95. On the day, parking will be £17.95 - save yourself some money and secure your discount parking here.
Did you know you can head out of the car parks and hop directly onto one of the NEC's free shuttlebuses? Running throughout the day, the friendly drivers take you quickly and easily right to the venue entrances. No more worrying about tired feet or bad weather.
Please note: NEC parking operations are now cashless so only card payments are accepted at their parking ticket machines. Save time and money, and prebook parking for LAMMA 2027.
Are there nearby hotels?
There are a variety of options near the NEC if you need a place to stay overnight. The Hilton and Crowne Plaza Hotels are a short walk from the event, as is the luxury 4-star Genting Hotel and newly built Moxy Hotel. Click here to learn more about the NEC hotels.
LAMMA have partnered with BGC Events, who arrange discounted accommodation for largescale events. For an individual or a group please visit their LAMMA website here.
For all exhibitors who are booking accommodation for LAMMA, please note, our official contractors and providers are listed in the exhibitor manual. Please make sure you check there before engaging with anyone.
Other questions
What is the code of conduct for attending the event?
Through our diverse portfolio of print and digital media, exhibitions, conferences, and awards, Agriconnect is the UK’s leading platform for information, thought leadership, knowledge exchange, and networking opportunities. As a group that is community orientated, we actively seek to create an environment where everyone is welcome and can feel a sense of belonging - you can see the full events code of conduct here.