CropTec, the essential technical event for arable and mixed farmers, their advisers and associated industries, will be packed with innovative features and content when it returns this coming November.
Building on three very successful years, the show promises to be the biggest and most relevant yet. More than 100 exhibitors will display the latest science and technology across the trade stands, while CropTec’s well established seminars and hubs will feature the latest thinking on a range of key arable topics delivered by leading specialists.
Elisabeth Mork-Eidem, Group Head of Events at show organiser Briefing Media Agriculture, said: “CropTec provides farmers with a unique opportunity to find ideas, inspiration and answers on everything from crop protection and nutrition to plant breeding and soil management in one place.
“But it is very much a two-way process – CropTec is all about knowledge exchange, creating the ideal forum for visitors, exhibitors and researchers to exchange ideas and experiences for their mutual benefit.”
CropTec Development Director Stephen Howe said the content reflected the show’s principal aim, to help the combinable crop sector remain profitable, and had been modified following visitor feedback from last year’s event.
“Farmers face a roller coaster world of crop production. Our aim is to help them manage the current agronomic and business challenges and manage their unit costs of production so they remain competitive in an increasingly dynamic global market place.
“The visitor survey confirmed that the seminars formed a major part of the event. But farmers also want to drill down into key aspects of business and pressing agronomic topics such as black-grass, soil health, OSR establishment and how the industry might practically address the loss of key crop protection chemistry.”
Seminar content will reflect this feedback, and two new knowledge hubs have been introduced, one covering grain marketing and storage and one on black-grass. These topical 15-minute presentations will provide plenty of material for detailed follow-on discussions with experts at the event.
To encourage this knowledge exchange among the British farming community, the event remains free for farmers and agronomists to attend, provided tickets are booked in advance.

CropTec 2016 programme summary

      CropTec seminars
The extensive seminar programme will feature over 20 leading speakers covering a wide range of technical cropping issues across four key areas – crop breeding, crop protection, crop nutrition and crop establishment.
      Exhibition halls
More than 100 exhibitors will be on hand to discuss a wide range of developments across the arable sector.
      Knowledge hubs
Two new hubs feature this year, a grain marketing and storage hub and black-grass hub, augmenting the popular spraying technology and business hubs. These feature short, sharp presentations delivering key take-away messages.
      Sprayer demonstration area
Visitors have an exclusive one-to-one opportunity to test-drive the latest sprayers in the market from leading manufacturers.
      Careers forum
The perfect opportunity for students and others interested in a career in the arable industry to network and gain free advice from organisations, exhibitors and industry specialists.
      Opportunities to collect BASIS and NRoSO points.
Adama Agricultural Solutions is pleased to announce that it has agreed a new two-year deal to remain as the headline sponsor of CropTec.
First held in 2013, CropTec has rapidly become established as the arable sector’s key crop protection and technical event.
“We are proud to be associated with such a focused, professional and well-targeted event,” explained Ali Bosher, Marketing Director for Adama.
“With a breadth of industry-leading speakers covering a wide range of technical, practical and business issues, and an extensive seminar programme which provides various solutions to help increase yields and reduce costs of production, CropTec provides the perfect opportunity for farmers, agronomists and professional spray operators to learn more about the very latest developments in crop establishment, protection, nutrition, and yield enhancement.
“We look forward to another successful show in 2016 and are proud to be able to support such an influential event into 2017.”
The 2016 CropTec event will take place at the East of England Showground, Peterborough, on Tuesday 29th and Wednesday 30th November.
For further information on CropTec 2016 and to book tickets go to


CropTec 2016 is delighted to have the support from the following companies:
Headline sponsor – Adama
Seminar sponsors:
Bayer – Crop Breeding sponsor (supported by AHDB)
Horsch UK – Crop Establishment sponsor
Yara – Crop Nutrition sponsor
Belchim Crop Protection – Crop Protection sponsor
Hub sponsors:
Bayer – Black-grass sponsor
MagGrow – Spraying Technology sponsor
[Ends 739 words]


For further information contact:

Nichola Bell, Marketing Manager, CropTec    01772 799424
Notes for editors
CropTec is organised by Briefing Media Agriculture, publisher of Arable Farming, AgriMoney, Farmers Guardian and Dairy Farmer and owner of the market-leading LAMMA Show.
Key contacts:
Elisabeth Mork-Eidem, Group Head of Events –
Stephen Howe, Development Director –
Gareth Jones, Sales –  
Nichola Bell, Marketing –